Favorite Places- SPOTTED!

So last week I posted a shameless self promotion for the campaign we launched last month-- Google Maps Favorite Places. Yesterday while on the walk to my first Physique 57 (NYC's version of the SF Bar Method in half the space and for twice the price), I spotted one of the banners on a SoHo street. Obvi I made Kron do a photoshoot with me and the banner, which probably caused 4 times as many people as normal to look at it. Now that's effective marketing...