I came home to this fabulous package from Natty Light last night, out of no where. Natty Light sweatbands/koozies from the Natty marketing director. JACKPOT! (or should I say Natpot?!)
I am also slightly disturbed--as a marketer, I know that this kind of free gift goes only to very valuable customers and "influencers" in their category. So 4 years out of college months away from my 27th birthday, I have finally reached trendsetter status in the category of cheap light beer. Happy December to me. Thank you Natty Light...too bad they were too late for my Natoween costume.
Tuesday, December 1, 2009
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